Pay per click (PPC) advertising seems like a guaranteed win. You only pay for the traffic you actually generate, so […]
The Link Building Traps That New Webmasters Often Fall For
When executed properly, a solid link building strategy has the power to provide value to your website for years, generating […]
Authenticity Is the Key to Compelling Content in 2022: Here’s Why
Content marketers like to spend time debating amongst themselves about how the content world is going to change and which […]
Should You Try Creating a Cloned Website?
There are very few truly original business ideas. Most successful “novel” businesses are a simple reimagining of an old formula, […]
The Common Traps That Make Social Media Ads Campaigns Fail
It’s tempting to chase the potential of social media marketing. Social media platforms like Facebook, Twitter, and Instagram are collectively […]
What Are the Biggest Causes of Data Breaches?
Every business owner fears, or should fear, the possibility of a data breach. Overnight, your business could lose millions of […]
How to Start a PPC Ad Agency (and Why You Should)
Pay per click (PPC) advertising has grown from being a relatively obscure digital marketing strategy for only the most niche […]
Can You Make a Website Popular for Free?
Making a website popular is one of the most straightforward ways to build wealth online. Whether you’re interested in selling […]
What Can You Do to Raise Your CTR?
Nearly all modern businesses structure their marketing and advertising campaigns around their website, or at least a series of landing […]
What the Future of Programming Languages Looks Like
Developers have been using programming languages for decades to build ingenious new tools and streamline the coding process. So far, […]
Expertise Is Dead: How to Stand Out When Everyone’s an Expert
Expertise is dead. And experts killed it. Have you ever seen an ad from someone on Facebook (or while conducting […]
What’s the Future of Low-Code and No-Code Development?
Technology tends to evolve in a direction that makes it more accessible and more universal. Half a century ago, computers […]
When Is the Waterfall Methodology Better Than Agile?
Ask any two software developers what the best approach to development is, and you’ll probably get two different answers. Development […]
How to Avoid Keyword Cannibalization
Search engines are one of the most commonly used tech tools in the world, with the vast majority of the […]
Why Controversy Is So Rewarding Online (and Is There a Different Way Forward?)
Have you noticed that most content creators, marketers, and other online personalities like to generate controversy? They make a debatable […]
How to Advance Your Career as a Software Developer
Software development is a high-demand field with lots of future advancement potential – but that doesn’t mean you’re guaranteed to […]
The Internet Is Saturated With Video Ads. So How Do You Stand Out?
Video ads are one of the best ways to engage with your target audience and improve your brand visibility. You […]
How to Recruit Better Software Engineers to Your Startup
One of the biggest challenges in launching a successful startup is recruiting the right software engineers. With a team of […]
Why Content Links Are So Naturally Rare (and What to Do About It)
Hyperlinks have long been a critical part of the internet’s infrastructure. Practically speaking, they connect websites and webpages to each […]
Just How Important Is Color When Making Online Content?
Color is something we all experience every day. We notice its beauty in everything from flowers to art. It sets […]